What is the maximum win?

5000x the bet. If you reach it, the round ends and pays at that limit.

How do you trigger Hold & Win?

Land 6 or more Coin symbols in one spin. You get 3 respins, and each new Coin resets the counter to 3.

How much does the bonus buy cost?

In our demo the Hold & Win buy cost 126.00 FUN at a 2.10 FUN bet, which is 60x. Chance x2 added 0.84 FUN to each 2.10 FUN spin.

What are the jackpot prizes?

Four Prize symbols can appear in Hold & Win: Mini 10x, Minor 25x, Major 100x and Grand 500x the bet.

Does the Wild expand?

Yes. A Wild on reels 2 to 4 that is part of a winning combination expands to cover the whole reel. It does not replace Scatter or Coin symbols.

Black Friday Madness Guide: Rules, Hold & Win, Jackpot Prizes and Bonus Buy

By the CasinoDemo editorial team · Updated 2026-11-09 · How we review

Black Friday Madness is a BGaming line slot set in a trashed corner store, with a 5x4 grid, a 60 or 100 line switch and a Hold & Win coin bonus that carries the whole game. Every mode in the rules returns 97%, and the top win is capped at 5000x the bet.

We played the free demo, bought the Hold & Win bonus, ran the Chance x2 option for a few spins and read every rules page. Everything below comes from those screens and our own screenshots.

Play Black Friday Madness demo for free

Black Friday Madness at a glance

Provider: BGaming
RTP: 97.00%
Volatility: Medium
Demo: Free, no sign-up

How the game works

The reels form a 5x4 grid. A switch to the right of the reels sets 60 or 100 win lines, and the rules note that more lines raise the minimum bet. Symbols pay left to right on consecutive reels of an active payline, and only the highest win on each line is paid. Most symbols need 3 of a kind, but the rules say some pay from 2.

The demo opened at 60 lines and a 2.10 FUN total bet. At 60 lines the bet went from 0.15 FUN to 30.00 FUN. The demo uses play money called FUN, so all amounts here are in FUN.

At a 2.10 FUN bet, the paytable shows the bald shopper as the top line symbol: 28.00 FUN for 5, 4.20 for 4, 0.70 for 3 and 0.28 for 2. The two shopper women pay 14.00 for 5, the old man in the cap pays 5.60, and the four low items (radio, hairbrush, milk carton and cigarettes) pay 4.20 for 5.

Black Friday Madness base game showing the 5x4 grid, Wild symbol and jackpot meters — The 5x4 grid with the Grand, Major, Minor and Mini meters above it.

Wild, Scatter and Coin symbols

The Wild is a grocery bag. It substitutes for any symbol except Scatter and Coin symbols. If a Wild on reels 2 to 4 is part of a winning combination, it expands to cover the whole reel.

The Scatter is a red purse and pays anywhere from 3. At a 2.10 FUN bet it pays 6.30 for 3, 42.00 for 4 and 210.00 for 5, which works out to 3x, 20x and 100x the bet. Scatter wins are paid on top of any line wins in the same spin.

Gold Coins are the bonus trigger. Each one carries a value from 1x to 200x the bet, and Coins only pay during the bonus round. Land 6 or more in one spin and Hold & Win starts.

Hold & Win bonus

Hold & Win is 3 respins played with Coin symbols only. It begins by revealing multipliers of x2, x3, x4 or x5, which are placed at random on the reels. A Coin that lands in a cell with a multiplier has its value multiplied. Every Coin, including the ones that triggered the round, stays put until the end, and each new Coin resets the counter to 3. The round ends when respins run out, every cell is full, or the maximum win is reached. You win the total of all Coin values on the reels.

A progress bar tracks how many Coins are on the reels. At 10, 15 and 20 Coins, the last one that landed becomes a Progressive Mystery symbol (the cash register). It spins and turns into one of five things: a plain Coin, a Coin with a randomly raised value, a Prize symbol, a Collect symbol that adds up the values of all Coins on the reels, or a Multiplier symbol of x2 or x3 that applies to all Coins on the reels. If the Mystery symbol sits on a multiplier cell, that multiplier also applies to its value at the end.

The four Prize symbols are Mini (10x), Minor (25x), Major (100x) and Grand (500x). At 2.10 FUN that is the 21.00, 52.50, 210.00 and 1,050.00 shown on the meters.

Black Friday Madness Hold and Win intro screen revealing x3, x3 and x2 multipliers — Our bought round revealed x3, x3 and x2 multipliers.

Black Friday Madness Hold and Win respins with sticky Coin values and multiplier cells — Coins stick while the progress bar on the right counts them.

Buy Features: Hold & Win and Chance x2

The green BUY button opens two options. Prices scale with the bet.

Hold & Win starts the bonus straight away. It cost 126.00 FUN at a 2.10 FUN bet, which is 60x the bet. The rules list its RTP as 97%.

Chance x2 raises the odds of starting Hold & Win in the base game. It added 0.84 FUN to a 2.10 FUN bet, so each spin cost 2.94 FUN (40% more). Its RTP is also 97%. You switch it off by pressing the same button again.

Black Friday Madness Buy Features menu with Chance x2 for +0.84 FUN and Hold and Win for 126 FUN — Both buy options at a 2.10 FUN bet.

Black Friday Madness with Chance x2 active, raising the total bet to 2.94 FUN — Chance x2 on: the bet reads 2.94 FUN and the grid glows red.

What happened in our demo buys

We bought Hold & Win at a 2.10 FUN bet for 126.00 FUN. The round opened with 6 Coins worth 2.10 to 10.50 FUN each, and the intro revealed x3, x3 and x2 multipliers. Two more Coins landed before the respins ran out, the meter stopped at 8, and no Mystery symbol appeared. The round paid 42.00 FUN, which is 20x the bet and a third of what the buy cost. That is one round, not an average.

We then ran Chance x2 for 10 spins at 2.94 FUN. Coins showed up often, two or three at a time, but none of those spins reached 6, so the bonus never started. Ten spins tells you nothing about the real trigger rate.

Black Friday Madness total win screen showing 42.00 FUN, 20x the bet — Our bought round: 42.00 FUN, 20x the bet.

RTP, max win and bet range

The rules list the RTP as 97% with 60 lines, 97% with 100 lines, 97% for the Hold & Win buy and 97% with Chance x2. That is well above the usual mid-96 range. The maximum win is 5000x the bet. If you hit it, the round closes and pays at the cap. The win from the spin that triggers Hold & Win is added to the bonus win.

At 60 lines the demo bet ran from 0.15 FUN to 30.00 FUN. The rules screens do not state a volatility rating.

Our verdict

Black Friday Madness is a solid Hold & Win slot with a better RTP than most, 97% in every mode, including both buys. The starting multipliers and the Mystery symbols at 10, 15 and 20 Coins give the respins more to chase than a plain coin collector. Our 60x buy returned only 20x, a fair reminder that bought bonuses can come in well short. Try the demo before you put real money on the buy.

How to play Black Friday Madness free in Canada

Press Play demo for free on the game page and the BGaming demo loads with virtual credits. There is nothing to download, no account to create and no deposit to make, and it works in your browser on desktop and mobile.

Demo credits have no cash value, so you can test bet sizes, trigger the features and learn the paytable without risking anything.

Playing Black Friday Madness for real money in Canada

Real-money online gambling in Canada is regulated province by province. Ontario runs a regulated market where licensed operators are overseen by iGaming Ontario and the AGCO; other provinces offer play through their own provincial sites, such as PlayNow (British Columbia, Manitoba and Saskatchewan), Loto-Québec, PlayAlberta and ALC in Atlantic Canada.

The legal age is 19 in most provinces and 18 in Alberta, Manitoba and Quebec. Only play at sites licensed where you live, set limits before you start, and treat gambling as entertainment, never as a way to make money.

Black Friday Madness FAQ

What is the RTP of Black Friday Madness?: The rules list 97% with 60 lines, 97% with 100 lines, 97% for the Hold & Win buy and 97% with Chance x2.
What is the maximum win?: 5000x the bet. If you reach it, the round ends and pays at that limit.
How do you trigger Hold & Win?: Land 6 or more Coin symbols in one spin. You get 3 respins, and each new Coin resets the counter to 3.
How much does the bonus buy cost?: In our demo the Hold & Win buy cost 126.00 FUN at a 2.10 FUN bet, which is 60x. Chance x2 added 0.84 FUN to each 2.10 FUN spin.
What are the jackpot prizes?: Four Prize symbols can appear in Hold & Win: Mini 10x, Minor 25x, Major 100x and Grand 500x the bet.
Does the Wild expand?: Yes. A Wild on reels 2 to 4 that is part of a winning combination expands to cover the whole reel. It does not replace Scatter or Coin symbols.

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